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What it is
4 attributes, in the retailer’s own words.
Size
1.27 inches
Color
Black
Model
Hero Gen 4
Warranty
1 year limited warranty
Black Friday is Friday, November 27, 2026. Amazon’s Black Friday deals run November 19–30, through Cyber Monday, from 12:01 a.m. PT (3:01 a.m. ET) on November 19. , Amazon lists Cubitt Hero Gen 4 Smart Watch at $49.95, with no deal badge.
Cheaper in Smartwatches, and what changes
Things of the same kind for at least 10% less than $49.95, with the attributes the retailers describe differently. Their words, not our judgement: we compare listings, we do not test products.
Match the watch to the phone: an Apple Watch is set up through the Apple Watch app on an iPhone, and Google says the Pixel Watch needs an Android phone and does not support iPhones. A cellular model also needs a plan with a supported carrier.
Battery figures are the maker’s own: Apple rates the Series 11 at up to 24 hours and the Ultra 4 at up to 50, from its own testing, and says real use varies.
