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Sony

Sony 65 Inch BRAVIA 7 Mini LED QLED 4K HDR Smart Google TV (K-65XR70)

$1,198.00was $1,598.00$400.00 less

than the $1,598.00 it sold for on the typical day since September 13

Amazon puts its typical price at $1,300.99: the middle of what customers paid there over 90 days, promotions left out.

Limited time deal · ends Oct 12, 2:59 AM ET

New lowBelow every price we recorded since September 13. The previous low was $1,298.00.

at Amazon

The lowest price we have recorded.

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Watch this price

$1,198.00 is the lowest price we have recorded.

Across 28 days of record and 8 price changes, it has not gone below this. Our record starts when we started watching, not when the product launched.

The lowest since we started tracking it on September 13. Today's price is $400.00 below its usual $1,598.00.

This describes the prices we recorded. It is not a forecast of where this one goes next.

Price at AmazonVerified

In the Department of Energy’s test, five hours a day, this TV draws 202 watts and uses 478 kWh a year: about $88 a year at the US average of 18.31¢ per kWh (July 2026). How we count

Price history

One line: the best price any tracked retailer charged, per day.

Prime Big Deal Days 2026median $1,598low $1,198SepOctnow $1,198

Lightning or limited-time deal

Falling 19% over 22 days28 days on record · 8 price changes

sales rank — the line rises as it sells moreShaded stretches are sales, from our calendar.

Use this chart elsewhere:The chart redraws itself as we record new prices.
Prices we recorded ourselves. Usual is the price on the typical day, with limited-time deals left out unless they ran on most of the days we recorded; Average is the mean of every recorded day, deals included, so a gap between the two columns is a record holding an outlier.
PriceNowLowestHighestUsualAverageDays recorded
New$1,198.00$1,198.00 on Oct 5$1,699.99 on Sep 16$1,598.00$1,484.8528

Sales events

Next on the calendar: Black Friday, November 27. We keep checking this price through it and report here what it did.

What our record shows

  • $400.00 less than the $1,598.00 Amazon was charging on September 28.

Computed from our own checks at Amazon as of October 10. No line here uses a price a retailer told us about.

Where to buy

Held for
5d
Their 28-day low
$1,198.00
Checked
3h ago

Prices checked at least every 12 hours. “Held for” is how long that retailer has been charging this price. A hidden price is one we cannot re-confirm recently enough to publish.

We earn a commission on purchases. It never affects our rankings.

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What it is

7 attributes, in the retailer’s own words. We record the prices; these we only pass on.

Size
65
Color
Black
Weight
62.4 pounds
Dimensions
57.09 × 35.43 × 3.23 inches
Model
K65XR70
Released
April 2024
Warranty
1 year manufacturer

Cheaper in TVs, and what changes

Things we track on the same shelf for at least 10% less than $1,198.00, with the attributes the retailers describe differently. Their words, not our judgement — we record prices, we do not test products.

Every change we recorded

Every row is a price we saw change. We write one only when a price actually moves, so a gap here means the price held.

WhenRetailerPriceChange
5d agoAmazon$1,198.00−$400.00
12d agoAmazon$1,598.00−$101.99
18d agoAmazon$1,699.99+$399.00
19d agoAmazonused$795.00first seen
21d agoAmazon$1,300.99−$399.00
21d agoAmazon$1,699.99+$399.00
6 older changes
WhenRetailerPriceChange
22d agoAmazon$1,300.99−$399.00
22d agoAmazon$1,699.99+$100.00
23d agoAmazon$1,599.99−$100.00
24d agoAmazon$1,699.99+$100.00
26d agoAmazon$1,599.99+$300.00
26d agoAmazon$1,299.99+$1.99
See all TVs prices

$1,198.00

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