INSIGNIA 40" Class F40 Series LED Full HD Smart Fire TV
Voice Remote with Alexa, Free & Live TV
at Amazon· sold by Best Buy
#24 by sales rank of the 244 in TVs
Go to Amazon$119.99 is an ordinary price for the INSIGNIA 40" Class F40 Series LED Full HD Smart Fire TV.
On October 30, 2026 the INSIGNIA 40" Class F40 Series LED Full HD Smart Fire TV costs $119.99 at Amazon, sold by Best Buy. Its usual price over the 51 days we have recorded since September 10, 2026 is $119.99; the lowest we recorded was $99.00, on September 25, 2026.
The middle price across the 51 days we have watched it, counting the days a limited-time deal was running, was $119.99. It has held a price as low as $99.00, so there is room to wait if the timing is yours to choose.
The lowest since October 11, 2026, when it cost $109.99.
This describes the prices we recorded. It is not a forecast of where this one goes next.
Price at AmazonVerified
In the Department of Energy’s test, five hours a day, this TV draws 56.2 watts and uses 126 kWh a year: about $23 a year at the US average of 18.31¢ per kWh (July 2026). How we count
Price history since September 10, 2026 (51 days)
One line: the best price any tracked retailer charged, per day.
Price set by a third-party seller, not the retailer itselfLightning or limited-time deal
Shaded stretches are sales, from our calendar.
| Price | Now | Lowest | Highest | Usual | Average | Days recorded |
|---|---|---|---|---|---|---|
| New | $119.99 | $99.00 on Sep 25 | $119.99 on Sep 10 | $119.99 | $114.50 | 51 |
| Third-party sellers | — | $99.00 on Sep 25 | $119.99 on Oct 12 | — | $112.22 | 36 |
- 30 days
- $109.99 on Oct 5
- All time
- $99.00 on Sep 25
Next time, from Amazon: change amazon.com to basketprice.com in a product’s address. This one is basketprice.com/dp/B0F7RXTN1Y.
Sales events
Next on the calendar: Black Friday, likely November 19–30. We keep checking this price through it and report here what it did.
Waiting for a sale? How often prices for TVs move, and how far they swing, beside every other category we track.
Has INSIGNIA 40" Class F40 Series LED Full HD Smart Fire TV dropped in price?
- No: $10.00 more than the $109.99 it cost on October 5, 2026: this price went up, not down.
- Below its usual $119.99 on 17 of the 51 days we have watched it here, in one stretch; the lowest, $99.00, held from September 25, 2026 to October 4, 2026.
Computed from our own checks at Amazon as of October 30, 2026. No line here uses a price a retailer told us about.
Where to buy
- Held for
- 18d
- Their 51-day low
- $99.00
- Checked
- 9h ago
Prices checked at least every 20 hours; “held for” is how long that retailer has been charging this price. How we check prices.
We earn a commission on purchases. It never affects our rankings.
What it is
5 attributes, in the retailer’s own words. We record the prices; these we only pass on.
- Size
- 40-inch
- Weight
- 35.27 pounds
- Dimensions
- 35.2 × 21.7 × 8.3 inches
- Model
- NS-40F401NA26
- Warranty
- 1 Year
Cheaper in TVs, and what changes
Things we track on the same shelf for at least 10% less than $119.99, with the attributes the retailers describe differently. Their words, not our judgement: we record prices, we do not test products.
INSIGNIA32" Class FE Series LED Full HD Smart Fire TV$99.99 at Amazon $20.00 lessSize: 32-inch instead of 40-inchWeight: 4.9 pounds instead of 35.27 pounds
XIAOMITV Box S 3rd Gen - 4K UHD, Google TV, 32GB Memory$105.99 at Amazon $14.00 lessNeither retailer published an attribute we can compare.
ONNonn. Google TV 4K Streaming Box$73.30 at Amazon $46.69 lessNeither retailer published an attribute we can compare.
Every change we recorded at Amazon
Every row is a price we saw change. We write one only when a price actually moves, so a gap here means the price held.
| When | Price | Change |
|---|---|---|
| · 18d ago | $119.99 | +$10.00 |
| · 25d ago | $109.99 | +$10.99 |
| · 35d ago | $99.00 | −$20.99 |
| · 50d ago | $119.99 | first seen |
Others we track in TVs
See all TVs prices
$119.99
at Amazon · we earn a commission