Sony QD-OLED 77 inch BRAVIA XR A95L Series 4K Ultra HD TV
Smart Google TV with Dolby Vision HDR and Exclusive Gaming Features for The PlayStation® 5 XR77A95L- Latest Model, Black
at Amazon
Go to Amazon$3,498.00 has not moved in 52 days.
Every check since September 8, 2026 has read the same number. That does not make it cheap, but waiting for a drop has nothing behind it: the price has not been falling.
This describes the prices we recorded. It is not a forecast of where this one goes next.
Price at AmazonVerified
In the Department of Energy’s test, five hours a day, this TV draws 192 watts and uses 483 kWh a year: about $88 a year at the US average of 18.31¢ per kWh (July 2026). How we count
Price history
Tracking since September 8, 2026 · 53 days on record
The price has not changed since we started watching, so there is no line to draw yet. A chart appears the first time it moves.
Next time, from Amazon: change amazon.com to basketprice.com in a product’s address. This one is basketprice.com/dp/B0BYPMMLTR.
Sales events
Prime Big Deal Days 2026 (Oct 6–7): the lowest price during it was $3,498.00, within 5% of the $3,498.00 it usually cost in the 14 days ending two weeks before. No real sale price on this one.
Next on the calendar: Black Friday, likely November 19–30. We keep checking this price through it and report here what it did.
Waiting for a sale? How often prices for TVs move, and how far they swing, beside every other category we track.
Has Sony QD-OLED 77 inch BRAVIA XR A95L Series 4K Ultra HD TV dropped in price?
- Not once below its usual $3,498.00 in the 53 days we have watched it here.
Computed from our own checks at Amazon as of October 30, 2026. No line here uses a price a retailer told us about.
Where to buy
- Held for
- 52d
- Their 53-day low
- $3,498.00
- Checked
- 3h ago
Prices checked at least every 20 hours; “held for” is how long that retailer has been charging this price. How we check prices.
We earn a commission on purchases. It never affects our rankings.
What it is
7 attributes, in the retailer’s own words. We record the prices; these we only pass on.
- Size
- 77 inches
- Color
- Black
- Weight
- 81.3 pounds
- Dimensions
- 67.88 × 40.38 × 15.38 inches
- Model
- XR77A95L
- Released
- October 2023
- Warranty
- 1 year manufacturer
Prices by size and type: OLED TVs (19 we price, from $746.95).
Cheaper in TVs, and what changes
Things we track on the same shelf for at least 10% less than $3,498.00, with the attributes the retailers describe differently. Their words, not our judgement: we record prices, we do not test products.
SYLVOXOutdoor TV$2,159.00 at Amazon $1,339.00 lessSize: 65-inch instead of 77 inchesWeight: 60.2 pounds instead of 81.3 pounds
LG100-Inch QNED evo AI QNED84B Series Mini LED 4K Smart TV$2,899.99 at Amazon $598.01 lessSize: 100 inches instead of 77 inchesWeight: 150.1 pounds instead of 81.3 pounds
Samsung85-Inch Class QN80H Series, Neo QLED Mini LED, 4K, Smart TV$2,197.99 at Amazon $1,300.01 lessSize: 85 Inch instead of 77 inchesWeight: 72.3 pounds instead of 81.3 pounds
Others we track in TVs
See all TVs prices
$3,498.00
at Amazon · we earn a commission